Record-Setting Results In a Developing Market

Pre-development sales at a new 2500-acre golf and beach resort in an unproven, emerging market

• Doubled sales goal with a Caribbean record $105M single day sales launch event which we managed

• Condos and homes ranging from $400,000 to $2M

• Product priced at $750 psf

• Total 1st year sales over $150M

• Named, branded, marketed and introduced project to global market

Roko Ki Backstory

Buyer Acquisition Expertise 

Started from scratch to find qualified and motivated buyers

• Developed psychographic and demographic profiles

• Built old-school direct mail list

• Mailed to direct and one-stop flight cities

• Appended for Caribbean and Spanish language travel history

• Appended for income and stage of life

• Direct mail package won national awards from National Association of Home Builders and ARDA

Leads from our direct mail campaign were directly responsible for 65% of the $105 million launch, a Caribbean record

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(303) 909-1354

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